miss marc on the matrix

We've seen the Takashi Murakami x Louis Vuitton QR code not too long ago. Now, Tokyo-based SET has released a new code for Marc by Marc Jacobs, featuring the brand's mascot Miss Marc, to generate traffic to the upcoming release of its mobile website. 

via setjapan

designer codes

Say goodbye to the bland black-and-white codes and hello to colorful, pictorial codes that could very well be the next type of collectibles (like stamps!). Tokyo-based design agency SET has collaborated with Takashi Murakami and Louis Vuitton for a remake of the QR code (Quick Response Code), a faster matrix code for ringing up and tracking merchandise.

via hypebeast